Salesforce

sales support, marketing, employee communication

Salesforce is one of the world’s largest technology companies and a top CRM (customer relationship management) platform. I’ve created Salesforce projects for employees, partners, and the general public, including:

  • Marketing and stakeholder communication

  • Sales support

  • Case studies and customer experience narratives

  • Illustrated step-by-step software instructions

  • Employee and partner handbooks

  • Landing pages (examples: Unify, MuleSoft API)

Public Audiences

When working with Salesforce brands such as Slack and MuleSoft, I develop content targeted at specific public audiences, including C-suite executives, designers, developers, architects, and marketing and sales professionals.

Partner Marketing Enablement, Employee Enablement

For the Salesforce Partner Program, I've helped create content to enable independent software vendors, consulting and integration partners, and cloud resellers. I've worked on employee enablement projects for teams in global sales, employee development and success, and product accessibility and inclusive design. Agency: Creatives on Call

Partner Marketing Handbook

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MuleSoft UNIFY: landing page

Sales Engagement Team: L&D

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I created an infographic featuring Salesforce project work 😉

screen recording; built in Visme

Trailhead Learning & Development

Trailhead is the proprietary online learning platform for Salesforce. As a Trailhead learning designer and writer for over four years, I've created content that enables different audiences to work with Salesforce products and platform features.

  • online learning

  • internal and external audiences

  • certification maintenance modules

Agency: Creatives on Call